Jetzt Einsteigen – Get My Ads

Optmyzr_-_Geo_HeatMap - blog

When you set up an AdWords campaign you choose the locations you want to target based on where your prospective customers are located. However, it is not enough to just target locations especially when campaign targeting is set up at the country level. One way to make sure you’re optimizing campaigns for better ROI is to identify high performing and underperforming locations and setting bid adjustments for those.

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